Why should anybody buy your product? Because it creates added value! In these examples, we speak of value propositions. The value propositions are the answer to the previously identified pain points of your target group.
A comparison of nighttime light emissions across China during the early months of COVID-19 shows how satellite sensing data can provide early detection of trouble. Business leaders across the globe are increasingly dismayed at feeling left in the dark about the size and severity of the COVID-19 outbreak. Suppliers in affected countries, such as China,…
